Digital Marketing Specialist – Resume Sample in PDF

• Conducting thorough research and analysis of the market and competitors
• Developing detailed user personas to target specific audiences effectively
• Designing eye-catching graphics and producing engaging video materials
• Creating and optimizing marketing campaigns using Meta Business Suite
• Implementing strategies to enhance reach and engagement
• Administration and updating websites via CMS systems

• Developing quarterly marketing plans and adjusting KPIs to align with
strategic goals
• Supervising projects and managing budgets to ensure cost-effective
marketing strategies
• Creating and optimizing marketing campaigns using Meta Business Suite
• Crafting and moderating social media and websites content (video, graphics,
text)
• Developing and executing mailing campaigns for both B2B and B2C
segments
• Managing websites and conducting usability examinations to excel user
experience

• Participating in the creation and realization of online marketing strategies
• Coordinating promotional actions for B2B and B2C segments
• Implementing partnership programs and managing affiliate networks with
influencers
• Conducting comprehensive market analyses to identify trends and
opportunities
• Moderating and creating social media content (video, graphics, text)
• Managing an e-commerce (product adjustments, description and pricing
updates)

• Taking care about customer service and data management
• Conducting client interviews
• Assisting Polish and foreign clients
• Managing data with CRM software and forwarding leads to relevant
departments
• Creating and distributing internal newsletters to keep employees informed of company updates.
• Developing and implementing communication strategies to enhance brand awareness and engagement.

• Conducting research to gather insights and data to inform the design of the e-commerce platform.
• Preparing competitor analyses to identify market trends and opportunities
• Defining software requirements and preparing competitor analyses to identify market opportunities.
• Supporting the creation of interface prototypes and information architecture to enhance user experience.
• Collaborating with cross-functional teams to ensure the design meets user needs and business goals.