Location
PolandRate
Years of experience
10+About
With a strong background in product management and marketing, I bring over a decade of experience in driving successful product launches and market strategies across various industries. I hold a postgraduate degree in Economic Efficiency of SMEs from the University of Warsaw and a degree in Social Psychology of Information Technology and Communication from the Warsaw School of Social Science and Humanities. My professional journey includes key roles at leading companies such as T-Mobile Poland, Netia S.A., and Samsung Electronics Polska, where I excelled in managing product lifecycles, coordinating cross-functional teams, and negotiating with global partners like Apple, Google, and Microsoft. As a Product Marketing Manager at T-Mobile Poland, I led the rollout of innovative services, including cloud gaming, and introduced new revenue streams through carrier billing. My expertise in Agile/Scrum methodologies, combined with my analytical and creative problem-solving skills, has consistently driven business growth. Passionate about new technologies, I also enjoy diving, snowboarding, and competitive shooting in my spare time.Tech Stack
Marketing, Adobe Suite, Agile, CMS, Confluence, Google Analytics, Jira, MS Office, Power BI, Product Owner, Salesforce Object Query Language, SAP, ScrumExperience
- Managed product lifecycles and introduced new products to the market across various industries.
- Coordinated cross-functional teams in Agile/Scrum processes to successfully deliver complex projects.
- Negotiated partnerships and agreements with global companies such as Apple, Google, and Microsoft.
- Developed and implemented comprehensive marketing strategies for B2B and B2C channels.
- Conducted market analysis and competitive pricing studies to optimize product offerings.
- Managed the rollout of innovative services, including cloud gaming and carrier billing solutions.
- Led the creation and execution of marketing campaigns, from concept development to launch.
- Collaborated with international teams to adapt and implement European marketing strategies in local markets.
Employment history
• Product Owner of cloud gaming/game streaming service rollout in T-Mobile
• Coordinating work of team in Agile/Scrum process and principals
• Introduction of Apple, Microsoft Store payment for T-Mobile customers (from negotiation to implementation)
• Comprehensive management of the Direct Carrier Billing and SMS Premium
• Cooperation with domestic and global partners (Google, Microsoft, Apple, Wargaming etc.)
• Contact and negotiations with suppliers of services and products
• Project management for new product implementation
• Seeking new streams of revenue via carrier billing e.g. gaming services, IoT
• Marketing promotion for current running services
• Creating concepts and product management for Value Added Services for B2B and B2C channels including insurance products (AXA Direct), lawyer on the call (Availo), music platform (GoON), Smart City (Fibaro).
• Contact and negotiations with suppliers of services and products
• Management of products pricing policy
• Project management for new product implementation
• Preparing legal documents necessary to proper product/offer market launch
• Analysis of the competitive price offers in Poland and abroad
• Providing post sale financial and operational analyses
• Supervision of marketing materials referring to VAS (i.e. BTL, website and internal sources)
• Introduction of new products on the market (Oxford, ELBA, Bantex, Pierre, Unilux)
• Price establishment for new products
• Ongoing monitoring of the market situation and competition analysis
• Analysis of product rotation and inventory
• Creating the concept and implementing marketing strategies
• Introduction of European marketing strategies on polish market
• Creation of POS materials
• Developing of Hamelin catalogs and cooperating in creating distributors catalogs
• Close cooperation with Hamelin: France, Germany, England
• Creating and managing product content on websites
• Creating and managing product strategies, roadmaps, project plans and product specifications
• Managing products to determine and monitoring product life-cycle and recommending pricing and marketing strategies
• Preparing local and national wise marketing action – from concept to lunching
• Preparing and executing the marketing budget
• Conducting industry and competitive analysis
• Monitoring and analyzing business results in order to recommend opportunities for improvement
• Negotiating line up, marketing activities and product introduction to customer: MSHP, Mix Electronics, Media Expert, RTV EURO AGD, Neo Net
• Supporting the sales activities
• Maintaining close contacts with Business Managers and R&D Center in Korea
• Creating and implementing a marketing strategy for Maxell brand products (storage media, batteries etc.)
• Searching and importing products from abroad (Japan, China, Thailand) for the B2B channel, wholesale and retail sales
• Conducting market research to identify new product opportunities and emerging trends in the B2B and retail sectors
• Managing supplier relationships to ensure timely delivery and quality of imported products
• Assisting in the development and execution of promotional campaigns
• Creating and implementing a marketing strategy for the Casio Exilim digital camera
• Creating and launching new products line for Exilim cameras, promoting them and making the sales effective and making the brand recognizable on the market
• Supporting the sales activities
• Presenting, negotiations and sales ideas – promotional leaflets, press information, trade fairs, competitions
• Preparing and executing the marketing budget
• Preparing sales reports
• Price and marketing negotiations with Casio Germany
• Translating the POS materials from English to Polish
• Preparing sales reports: margin, profit and rotation
• Maintaining close contacts with PR agencies
• Coordinating the sales team