Location
PolandRate
Years of experience
10+About
With extensive experience as an entrepreneur and product designer, I have led various businesses and projects from early startups to rapid growth and acquisition across multiple industries. My expertise lies in brand strategy, team leadership, and product innovation, driven by a strong focus on user experience and technology integration. With a background in architecture, object, and color design, I have honed my skills in researching, planning, designing, and iterating. I am passionate about designing products for a wide audience, constantly challenging myself with innovation and competing against market standards to create successful and valuable products. In my current role as a business owner at La Bonne Société and Ultrapulp, I specialize in brand and product design, UX/UI, and building teams and brands. I have a proven history of working on digital products and brands, translating high-level requirements into intuitive and functional user interfaces. My experience includes leading design operations for prominent companies such as Mistertemp' group, meetic/match Europe, and ifrance.com, where I played a pivotal role in product design, rebranding, and establishing design-driven cultures. My strengths include strategic and operational design, user research, design thinking, and fostering company culture through transparent and engaging leadership.Tech Stack
Business Analyst (BA), Business Intelligence, Figma, UI/UX, UXExperience
- Spearheaded the design and development of digital products and brands, from concept through to final execution, ensuring alignment with strategic business goals and user needs.
- Built and led high-performing design teams, fostering a design-driven culture and facilitating collaboration across various departments, including marketing, product, and tech.
- Oversaw the entire UX/UI design process, creating intuitive and functional user interfaces while driving product innovation through user research, testing, and data analysis.
- Conducted comprehensive rebranding initiatives, including the creation of brand platforms, visual identities, and design systems to enhance market positioning and resonate with target audiences.
- Implemented and refined design processes and methodologies, such as design thinking and user-centered design, to ensure effective problem-solving and product development.
- Collaborated with clients and stakeholders to understand their vision and needs, translating them into actionable design strategies and deliverables across various projects.
- Evaluated and benchmarked products and brands against competitors, leveraging insights to drive innovation and maintain a competitive edge in the market.
Employment history
• All product design stages from concept to final hand-off to engineering.
• Translate high-level requirements into brand experience, flows, and transform them into intuitive and functional user interfaces using a data driven approach and the design process methodology.
• Design consistent brands, establish and promote design system, brand platform, communication and on/off marketing operations.
• Develop and implement marketing strategies to promote artworks to a global audience of fine art connoisseurs, collectors, and companies.
• Conduct user research, testing, and data analysis to inform design decisions and ensure a seamless user experience.
• Coordinate with stakeholders, clients, and team members to define project scope, objectives, and deliverables.
• Monitor project progress, identify potential risks, and implement mitigation strategies.
• Selling original artworks worldwide to fine art connoisseurs, passionate individuals, and businesses of all sizes.
• Offering artworks using traditional techniques like old master prints, etching, and lithography, along with modern methods such as laser cutting and 3D printing.
• Providing stylish and unique art pieces designed to enhance any space, catering to both classic and contemporary tastes.
• Managing the company’s online presence, including the website, social media channels, and online marketplaces.
• Building and maintaining relationships with clients, galleries, and other stakeholders to drive sales and brand awareness.
• Ensuring the highest standards of craftsmanship and quality in all artworks produced.
• Handling negotiations, contracts, and pricing for custom projects and bulk orders.
• Led a comprehensive bottom-up rebranding initiative for Mistertemp’ group, aligning with the founders’ vision and stakeholder intentions through creative brainstorming and co-creation workshops.
• Developed and launched a new visual identity and brand guidelines, including redesigning the group’s and products’ front-facing elements.
• Transformed the brand strategy to resonate with a younger audience by focusing on digital engagement and proximity, enhancing both B2B and B2C experiences.
• Conducted user research and established a new brand identity, brand system, and tone of voice to create a cohesive and impactful user experience across all touchpoints.
• Created and implemented tools for both online and offline communication, including CRM systems, lead generation, trade show materials, sales decks, and print collateral.
• Fostered a design-driven culture within the team through all-hands meetings, promoting transparency, alignment, and engagement to strengthen the company’s internal culture.
• Launched Meetic products and brands across Europe, Asia, and Latin America, overseeing the release of 24 brands in 17 countries, including desktop and mobile apps.
• Served as Executive Chief Creative Officer, reporting directly to Marc Simoncini, and played a key role in the company’s IPO and subsequent acquisition by Match.com.
• Led UX and UI design sprints, delivering pixel-perfect templates and driving innovation for both desktop and mobile applications from concept to completion.
• Managed and recruited a design team, fostering a collaborative environment and working across marketing, brand, product, and tech departments.
• Applied strategic and operational design principles to marketing, communication, and branding efforts, including style guides, user journeys, and product optimization.
• Emphasized forward-thinking and innovation in product design, ensuring brand consistency, cross-selling opportunities, and the development of comprehensive brand systems and guidelines.
• Served as Executive Head of Design, reporting directly to Marc Simoncini, overseeing all product design operations.
• Contributed to the successful sale of iFrance to Vivendi Universal for €182M in 2000, enhancing its position as a leading B2C SaaS platform.
• Played a key role in developing iFrance, one of the first community portals in Europe, significantly increasing its traffic and impact across France, Switzerland, Quebec, Belgium, Italy, and Spain.
• Led operational and strategic product design efforts, driving innovation and redesigns across products, branding, advertising, and events.
• Recruited, managed, and nurtured a design team, fostering a collaborative and creative environment.
• Applied strategic development principles to enhance the platform’s operational effectiveness and market presence.
• Represented as a Digital Art Director by Tribe / Le Book, F. Perrin, and Selenite.
• Provided consulting services for prominent firms and brands including Publicis, HP, Axa, and Schlumberger.
• Collaborated with media and advertising companies such as M6 Publicité and Les Clics d’or.
• Worked with financial institutions and government bodies like Sudameris Bank, INPI, French Senate, and French Ministry of Finance.
• Designed for high-profile events and organizations including the Cannes Film Festival and the MCM Atlas Trophy.
• Served a wide range of clients across various industries including Hachette, Studio Grolier, and Dupont.
• Worked with luxury brands and ecommerce platforms, including La Redoute PPR and Mauboussin.
• Contributed to web design and development projects for high-end and retail sectors.
• Gained experience at a web agency specializing in luxury and ecommerce solutions.
• Served as a Digital Art Director for prominent clients, including Apple Europe and Opel.
• Led design and branding projects, delivering innovative digital solutions tailored to client needs.
• Contributed expertise in digital art direction within a high-profile agency setting.
• Worked on digital design and development for a variety of clients, including video game companies and digital agencies.
• Contributed to design projects for Roland Garros and tennis-related initiatives.
• Created digital solutions for pharmaceutical clients, including Houde.
• Worked as a Color Designer for projects in Paris and Hong Kong, focusing on both 2D and 3D design elements.
• Developed color charts, trends, and palettes for various applications in industrial design and architecture.
• Applied color design expertise across multiple fields, including industrial design and architectural projects.
• Collaborated with Saubot & Julien Architecture agency on high-profile projects, including the towers of La Défense, TF1, Festival Eurodisney, and Opéra Bastille.
• Gained extensive experience in the design process, including research, planning, designing, and iterating, through three years of work with the agency.
• Learned to work effectively with engineers and other team members, enhancing skills in collaborative problem-solving and project management.
• Applied architectural design skills to furniture, object, and color design, developing a comprehensive understanding of user needs and creative problem-solving across various scales.
• Worked as a freelance designer for architectural and interior design firms, specializing in object and interior design.
• Designed solutions for a range of commercial, institutional, and residential projects, adapting to various client needs and settings.