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Location

Poland

Rate

$11  / per hour

Years of experience

14+

About

As a dynamic SEO Specialist with over 10 years of experience, I have built a reputation for delivering impactful SEO strategies that align with long-term business goals. My expertise spans technical SEO, content optimization, and market research, enabling me to lead successful projects that significantly enhance organic search performance. I thrive on building strong relationships with clients, senior management, and cross-functional teams, which allows me to drive initiatives that boost visibility, traffic, and conversions. My strategic approach, combined with a deep understanding of SEO best practices, has consistently delivered quantifiable results, such as increasing organic sessions and improving site performance for top brands. In my current role as a Technical SEO Analyst at TourRadar, I focus on optimizing website structure, crawling, and indexing strategies to maximize search engine visibility. My previous experience includes managing SEO projects for both Polish and international brands, where I successfully implemented strategies that led to significant growth in organic traffic and user engagement. I am also passionate about knowledge sharing and have led workshops and spoken at international conferences, contributing to the SEO community. My multilingual skills in English, French, Polish, and Spanish further enable me to navigate and excel in diverse, global environments.

Tech Stack

SEO, Marketing, Project Management

Experience

  • Performed supervised technical SEO audits focused on optimizing crawling, indexing strategies, website structure, and migration to improve search engine visibility.
  • Led and managed SEO projects for both Polish and international brands, overseeing audits, creating optimization strategies, and ensuring successful implementation.
  • Responsible for identifying and optimizing underperforming pages, conducting keyword research, and implementing on-page optimizations to enhance site performance.
  • Managed a remote SEO team, led workshops, and trained team members, including a focus on encouraging teamwork and introducing knowledge-sharing platforms.
  • Implemented SEO strategies that significantly increased organic sessions, clicks, and impressions, such as achieving a 175% growth in clicks and a 1,138% increase in impressions within three months.
  • Built and maintained strong relationships with clients, senior management, and cross-functional teams, ensuring alignment with business goals and maximizing conversion from high-performing pages.
  • Developed and executed keyword research and content strategies, including creating new pages and cluster pages that significantly increased sessions and overall site traffic.

Employment history

Technical SEO Analyst, TourRadar March 2023 - Present
  • Conduct technical SEO audits focused on optimizing crawling, indexing strategies, and website structure.
  • Collaborate with cross-functional teams to identify and optimize underperforming pages.
  • Lead keyword research initiatives to create new pages and improve content strategies.
  • Implement on-page SEO strategies to enhance site performance and increase organic traffic.
SEO Manager, Onely November 2022 - March 2023
  • Managed SEO projects for various clients, focusing on improving website performance and search rankings.
  • Conducted technical SEO audits to identify areas for optimization and implemented strategic improvements.
  • Spoke at the International Search Summit about international index coverage research.
  • Led workshops and training sessions on SEO best practices, including one for Women in Tech SEO.
Technical SEO Specialist, Onely April 2022 - October 2022
  • Performed detailed technical SEO audits to optimize website crawling and indexing strategies.
  • Collaborated with clients to develop and implement effective SEO strategies.
  • Analyzed website performance metrics and adjusted strategies to enhance visibility and traffic.
  • Spoke at industry events to share insights and promote best practices in technical SEO.
Junior Technical SEO Specialist, Onely January 2021 - March 2022
  • Conducted supervised technical SEO audits with a focus on website structure and migration optimization.
  • Led multiple online workshops and knowledge-sharing sessions on SEO topics.
  • Contributed to a 175% growth in clicks and a 1,138% increase in impressions within three months.
  • Worked closely with clients to ensure successful implementation of SEO strategies.
SEO Specialist, Bluerank November 2019 - December 2020
  • Managed SEO projects for Polish and international brands, overseeing audits and optimization strategies.
  • Conducted SEO audits and successfully oversaw the implementation of recommended strategies.
  • Grew organic sessions by 165% and new users by 468% on a company blog over three quarters.
  • Increased organic sessions by 49% quarter-over-quarter and 54% year-over-year for Black Friday campaigns.
SEO Analyst, TourRadar August 2018 - July 2019
  • Managed a remote team conducting online research to support SEO KPIs.
  • Identified and optimized underperforming pages to improve site performance.
  • Conducted on-page optimizations and keyword research leading to the creation of new pages.
  • Increased monthly sessions to a group of pages by 63% from 46.6k to 76k.
Travel Expert, TourRadar August 2016 - July 2018
  • Provided excellent customer service pre- and post-sales, ensuring high customer satisfaction.
  • Created customer support tools to improve onboarding, training, and team effectiveness.
  • Resolved customer complaints quickly, contributing to a 25% decrease in touchpoints.
  • Maintained a zero negative feedback record during the tenure.
Inside Sales Support, Discover the World - Global June 2016 - July 2016
  • Managed customer relations in French and English for Expedia TAAP program.
  • Created email workflows to increase communication efficiency and improve attention to detail.
  • Supported stakeholders in the US and Canada with sales inquiries and customer service.
  • Collaborated with the sales team to ensure smooth customer interactions and satisfaction.
Sales Manager, Shanti Adventure Tours Pvt Ltd. Ltd June 2012 - October 2015
  • Managed a team of Travel Designers creating customized tours for international clients.
  • Oversaw hiring, training, and supervision of team members in day-to-day operations.
  • Collaborated with the Marketing and Sales teams to improve lead quality and customer inquiries.
  • Achieved a 40% year-over-year sales growth and a 96% client satisfaction rate.
Travel Designer, Shanti Adventure Tours Pvt Ltd. Ltd October 2011 - May 2012
  • Communicated with clients to tailor travel tours in Sri Lanka and Maldives.
  • Created pre-designed packaged tours to capture new market segments.
  • Consistently exceeded monthly sales targets and maintained a perfect customer satisfaction rate.
  • Promoted to Sales Manager for exceptional performance and exceeding expectations.
Marketing & Communications Executive, Informatics International Limited April 2010 - September 2011
  • Co-designed online promotional materials and executed digital marketing strategies.
  • Provided content for various online platforms, including websites, email campaigns, and newsletters.
  • Collaborated with inter-departmental teams to develop new services for subsidiaries.
  • Successfully launched marketing campaigns and websites for various departments.
Junior Event Manager, Makao August 2009 - March 2010
  • Conceptualized, planned, and managed corporate events for clients.
  • Translated company web content and promotional material into French and English.
  • Organized team-building initiatives, incentive weekends, and corporate celebrations.
  • Managed event logistics, including venue selection and vendor coordination.
Data Collector, Instytut Podstaw Informatyki PAN September 2008 - March 2009
  • Gathered data for a study on the quality of Polish spoken language.
  • Processed collected data in preparation for further analysis.
  • Collaborated with researchers to ensure data accuracy and relevance.
  • Assisted in the preparation of reports based on collected data.
Assistant in the Product Management Department, Europe Unlimited March 2008 - May 2008
  • Arranged events to facilitate dialogue between venture capitalists and startup IT and biotech companies.
  • Managed communication materials for clients and selected venues for events.
  • Coordinated event entertainment and logistics to ensure successful execution.
  • Supported the product management team in day-to-day operations and client interactions.
Housekeeping Supervisor, Courtyard by Marriott July 2006 - September 2006
  • Led, supervised, and trained a team of five housekeepers in their day-to-day duties.
  • Created timetables, set weekly goals, and evaluated team performance.
  • Reported results to management and provided feedback for improvement.
  • Ensured high standards of cleanliness and customer satisfaction in hotel rooms.
Regional Ambassador, PwC June 2005 - June 2006
  • Planned national recruitment campaigns and local events to promote internships and entry-level jobs.
  • Organized seminars, events, and radio broadcasts to increase brand visibility.
  • Conducted presentations at universities to attract top talent.
  • Managed promotional activities in local newspapers and student outlets.

Education history

2004 - 2009 Master’s Degree, International Relations Master's Degree with major in International Trade
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