Business Manager Resume Sample

– Developing and implementing commercial strategies, meeting company goals and objectives to accelerate growth.
– Managing and developing regional team (32 people in 4 countries).
– Sales Management, including Route-to-Market, Trading Terms & Condition design, Trade Coverage Plan.
– Managing Trade Marketing & Shopper Marketing across the regions.
– Managing pricing policy across the regions.
– Managing and analyzing sales reports and all financial reporting (includes budgets, P&L, Balance Sheet, Cashflow, Aged Debtors).
– Advising, supporting, focusing and challenging management in its decision-making process to ensure that business decisions are based on sound financial analysis.
– Developing and maintaining effective client relationships, securing the long term flow of work into the department. Taking responsibility for the financial control and profitability of sales projects.
– Working with sales, marketing, logistic, finance and planning departments in the coordination of sales and marketing activities and other company activities.
– Ensuring that all stakeholders, such as administration, operations, and finance understand and adhere to contractual obligations; reflecting them accurately.
– Participating in decision-making and maintaining good working relationships across the region.
– Providing business partnering and decision support to the commercial team for the entire area.

– Ensuring sales and margin targets are delivered in defined cluster (on monthly & quarterly basis).
– Deciding strategies to increase and expand market shares on regional level.
– Defining local distribution strategy – search for potential customer targets and forward the customer targets to BL for acquisition.
– Supporting Business Line Leader to define global marketing plans and translating into action plans for the Cluster.
– Supporting Business Line to execute and manage Marketing Introduction Plan for new products.
– Tracking the implementation and ROI of marketing investments.
– Analyzing and estimating SKU rotation, distribution coverage and activation budget requirements.
– Analyzing local market data, trends, competitors and consumer research.
– Supporting Business Line Leader to drive the business planning and review cycle (volume, sales, margin targets and A&P budgets down to customer level).
– Supporting product lifecycle and pricing management (linecharts, pricelists)
– Defining and reviewing RRP, PPWF and M3N pricing per SKU per Cluster under Commercial Policy framework.
– Reviewing the demand plans per region vs Sales budget.
– Preparing weekly sales reporting vs monthly and quarterly targets (MBRM) and communicate timely to Business Line.
– Ensuring excess stock, aging stock, DPMA performance targets are met.
– Ensuring JBPs are built to reinforce and achieve the BL strategy and targets.

– managing Audio-Video product roadmap for Central and Eastern Europe (16 countries). Business responsibility for all phase in/phase the decisions. Setting pricelist, recommending profitability level per category, channelization, and exclusivity programs for top Clients and distribution model. Initiating New Product Introduction Excellence project – Successfully transformed NPI process for Audio/ Video categories.
– Maximizing business indicators: sales, local cogs, gross margin and value.
– Agile adjusting category portfolio to changing business environment. Actively compensated sales lost on declining categories by introducing new growing ones.
– Maximizing market share growth. Leveraging Audio categories to historically the highest levels proven by GfK data.
– Improving stock and planning quality in close cooperation with both Supply Chain and Sales teams.
– Identifying on top of the plan opportunities and executing them in close cooperation with Global Marketing Team. Successful L&I project for PepsiCo in summer 2015 – exclusive Pepsi branded speaker for Client’s Consumer Campaign.
– executing Marketing activities in key countries to increase business results. Creating and implementing countrywide 360° consumer campaigns that includes online (web, social media, SEM&SEO) and offline (in store) communication channels in Audio. Leading Trade and Marketing events increasing Consumer awareness.
– Market analysis. Transforming data into knowledge by consolidating Consumer market data (GfK, Futuresource), trade reports (ABR Sesta) and internal sales reports (sell-in/Sell-out/stock/).
– Active participation in Business Development, opening new Key Accounts, new sales channels. Coordinated cross sales and marketing project to open new High-End Audio channel in Poland.

– Managing training plans and budget for all learning activities.
– Creating and customizing training materials and programs for sales staff to enhance their product knowledge and sales techniques, ensuring alignment with the latest product offerings and market trends.
– Training sales staff on Consumer Electronics categories: Bluetooth/Wi-Fi Connected Audio Home Systems, DVD/BD Players, Home Cinema Systems, Portable Audio&Video, Headphones, Accessories (Media Markt, Saturn, Euro).
– Managing Promoters’ development project.
– Developing e-learning platform (product trainings).
– Evaluating the effectiveness of training programs through assessments, feedback, and performance metrics, implementing improvements to maximize learning outcomes.
– Collaborating with global training teams to ensure consistency in training methodologies and materials across different regions, adapting content to local market needs.

– Managing training streams in new product development projects (iPhone 3G introduction – first official distribution of iPhone in Poland).
– Securing the appropriate level of employees’ competences on the day of the offers commercial launch.
– Planning training activities according to one-year-roadmap of product lifecycle.
– Managing Company’s HR Projects with the cooperation of HR Business Partners (Orange brand introduction in TPSA – Polish national carrier).
– Developing new training methods and tools such as: e-learning, blended learning, virtual class, LMS platform, training forums etc. in cooperation with third party companies.
– Managing the training budget, ensuring cost-effective use of resources while meeting the strategic objectives of the training programs.
– Designing and implementinng new training programs for product launches and system updates, ensuring that all employees were equipped with the necessary skills and knowledge.

– Creating and developing training programs on: product knowledge, sales and negotiating skills, Customer Service, IT Systems in Sales and Customer Care.
– Product Trainings on mobile telecommunication devices for Company’s employees across Poland, including Business Partners.
– Conducting post-training evaluations and collecting feedback from participants to assess the effectiveness of the training programs, making necessary adjustments for future sessions.
– Regularly updating training content and materials to reflect the latest product developments, technological advancements, and industry trends, ensuring that training remained current and impactful.
– Organizing and facilitating workshops and seminars on advanced topics, such as sales techniques, customer service excellence, and new product features, to enhance the skills and knowledge of employees across the organization.

– Providing frontline assistance to customers by answering queries, resolving issues, and offering product and service information via phone, email, and in-person interactions.
– Maintaining accurate records of customer interactions, complaints, and service requests in the company’s database, ensuring all information is up-to-date and easily accessible.
– Handling customer complaints and escalations, coordinating with relevant departments to ensure timely and satisfactory resolution.
– Performing general administrative tasks, including filing, scheduling appointments, and managing correspondence for the customer care department.
– Preparing and distributing regular reports on customer service activities, such as call volumes, response times, and resolution rates, for review by management.
– Supporting the training of new customer service staff by helping to prepare training materials and conducting orientation sessions.
– Collecting customer feedback through surveys and direct interactions, contributing to the continuous improvement of products and services.
– Collaborating with sales, technical support, and billing teams to ensure a seamless customer experience and prompt resolution of any cross-departmental issues.