Artificial intelligence has been making its way deeper into the operations of more and more businesses and industries – from retail to manufacturing, marketing to agriculture and everything in between.
When it comes to AI in pharma and healthcare industries, a dose of AI-powered solutions could just be what the doctor ordered for businesses to tap into a huge market.
Here are some ways AI is giving a booster shot to the pharmaceutical industry:
Enhanced Detection and Monitoring of Adverse Drug Reactions2
Although the safety of drugs is tested during clinical trials, many adverse drug reactions (ADR) may only be revealed under certain circumstances, for instance: long-term use, when used in conjunction with other drugs or by people excluded from trials, such as children or pregnant women.
Nowadays consumers often report their experiences with ADR on social media instead of traditional channels, which makes drug safety surveillance systems less efficient.
Thanks to our solution, drug safety surveillance systems can be easily improved by incorporating the knowledge extracted from social media into them.
Our system enables fast scanning of various data resources, such as: Twitter, Facebook or forums posts.
Then, using state-of-the-art Natural Language Processing techniques it filters out irrelevant information. The remaining, relevant data is processed and certain entities, such as: drug name, ADR, pharmaceutical company name, person age and gender, are extracted and analyzed.
The last step is automatic report generation. The executive summary containing all found ADR and insights on how they occurred is created and could be used in further drug development.
The world has been rapidly moving towards developing and embracing new technologies. The healthcare and pharmaceutical industries are not immune to this shift.
Human clinical experts and machines will learn and grow alongside tech innovations. Of course, there will be a number of challenges along the way, but we in Devsdata claim that the teaming up of tech and pharma can only lead to better things.
Who knows, soon, an Apple (or an Android) a day might just be what will keep the doctor away.
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